UKG

Nothing Feels As Good As a Great Place to Work

Set to the iconic song, “Time of My Life,” UKG celebrates that ecstatic kind of feeling that happens when you are part of a great place to work.

UKG is on a mission to inspire every organization to become a great place to work through technology built for all, and when people feel heard and understood in the workplace, work becomes more enjoyable, so much so that you might even find yourself singing, dancing, and smiling your way through the work place. This fully integrated campaign, shows that work can be delightful, rewarding and fulfilling, which is also very good for business, extending across digital, CTV, mobile, TV, OOH and programmatic.

And to reach the brand’s target audience, C-Suite+, where they consume media the most, Scale by Zambezi crafts a far-reaching creative media campaign focused on high-profile moments in Q1 and Q2, with an on-air TODAY Show segment for UKG Chief People Officer, Pat Wadors, Jay Shetty, plus diving into moments like the Olympics, March Madness, and SXSW.

Today Show Segment